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Did you know that according to Hubspot, 97 percent of people start searching online to find a local business?

If you’re a Realtor, you probably already have a website. But not every website actually brings in quality leads — does yours?

Real estate is an industry full of ups and downs. Listings might come in bunches, and then you might go a while without any. Sales might boom, and then they might dwindle. But dealing with this ebb and flow is just part of being a Realtor.

Dennis has been a Realtor for seven years. He got into the work after retiring as a Vice President at IBM. He especially enjoys working with first-time homebuyers — many the same age as his adult kids — because he likes mentoring them and ensuring they’re making smart decisions.

Mark has been a Realtor for six years. He does about half his business with investors, about half with traditional residential buyers, and does a little work with commercial properties, as well.

David has been a real estate agent for 15 years and just got his broker’s license, a requirement in his state. He works on residential properties, as well as light commercial properties, including churches and warehouses. With a background in construction, David also works with a lot of new construction.

We talked with David last year and were curious to see how things are going for him now. David generously agreed to give us an update about his work.

"I think it's powerful because my contacts have never gotten anything resembling this from any other agent. It makes me look like an expert in my field."  

Les started out as a real estate investor in 2004. He made the leap to Realtor in 2016.

"I've used Smart Agent Books for a couple years now in many different ways. Most recently, I offered it as a free gift to come to a senior seller's home webinar that I put on."

Gary has been a Realtor for 33 years. While he works with clients of all kinds, he specializes in working with waterfront owners, condo owners, and higher-end properties in a resort market.  

• Number of books given away: About 100

• Listings received with the help of the books: 4

• Biggest benefit of using the books: “I have been competing with other high-end Realtors for listings, and the book is a turning point.”

Sean has been a Realtor for 15 years. He works in a large area with a wide variety of people, including both residential and commercial clients. Sean previously recorded a video and spoke with our team, and we wanted to check in on his success. You can read what he said before and watch his video here. Read on for an update on what’s happened since we last spoke with him.

• Number of books given away: About 100

• Listings received with the help of the books: 5-10

• Biggest benefit of using the books: It works as a way in the door to get that first meet-and-greet, and then if you do good follow-up…It'll give you good credibility, like it's supposed to.