Text Message Templates

General Seller Text Message Template

First Message Options: 

  1. Hi HOMEOWNER! It’s AGENT NAME from BROKERAGE. I recently sent you some information to look over, and I was just wondering if you had a chance to read through it? 

  2. Hi HOMEOWNER! It’s AGENT NAME from BROKERAGE. I just wanted to introduce myself and let you know I’d be happy to offer you a free market analysis to determine the value of your home.    

Follow-Up Message Options: 

  1. Selling a home can be a difficult and stressful process. I’d love to come by and show you how much easier I can make your life if you hire me to sell your home. When are you available?

  2. I want to help you be successful. What if I told you I could help you sell your home quickly for top dollar? Just let me know a time that works for you, and I’ll come by and show you some of the plans I have to sell your house. 

  3. I’d love to sit down and talk with you about the plan I’ve come up with to sell your home. Just let me know a time that works for you. 

  4. I’m very familiar with your area, and I know I can sell your house just by getting the right buyers in the door. I would love to show you how I plan to do that. Just let me know a time that works for you. 

Buyers Text Message Template

First Message Options: 

  1. Hi BUYER! It’s AGENT NAME from BROKERAGE. I recently sent you some information to look over, and I was just wondering if you had a chance to read through it? 

  2. Hi BUYER! It’s AGENT NAME from BROKERAGE. Did you know that buyers pay nothing to work with a real estate agent?  

Follow-Up Message Options: 

  1. The home-buying process can be stressful, especially if this is your first time buying a home. I will do everything in my power to advocate on your behalf throughout the process. That includes helping you apply for financing and negotiating for whichever home you fall in love with.

  2. I’m very familiar with your area and know I can help you find the perfect home for whatever your needs might be. I’d love to sit down with you to find out what you’re looking for in your next home! Let me know when you are available.

FSBO Text Message Template

First Message Options: 

  1. Hi HOMEOWNER! It’s AGENT NAME from BROKERAGE. I recently sent you some information to look over, and I was just wondering if you had a chance to read through it? 

  2. Hi HOMEOWNER! It’s AGENT NAME from BROKERAGE. I have a buyer who may be interested in seeing your home. Can you let me know a good time to come by?   

Follow-Up Message Options: 

  1. I’ve seen numerous FSBO homes fail to sell, and that’s usually because the homeowners don’t realize how much work actually goes into selling a home. I’d love to come by and show you how much easier I can make your home sale. When are you available?

  2. I want to help you be successful. What if I told you I could help you sell your home quickly for more money than you’d make right now? Just let me know a time that works for you, and I’ll come by and show you some of the plans I have to sell your house. 

  3. I’d love to sit down and talk with you about the plan I’ve come up with to sell your home for the same price — or even more — than you had it listed before. Just let me know a time that works for you. 

  4. I’m very familiar with your area, and I know I can sell your house just by getting the right buyers in the door. I would love to show you how I plan to do that. Just let me know a time that works for you.

Expired Text Message Template

First Message Options: 

  1. Hi HOMEOWNER! It’s AGENT NAME from BROKERAGE. I recently sent you some information to look over, and I was just wondering if you had a chance to read through it? 

  2. Hi HOMEOWNER! It’s AGENT NAME from BROKERAGE. I saw that your home was recently on the market, and I was wondering if you were still interested in selling?
       

Follow-Up Message Options: 

  1. Just because a home didn’t sell in the past doesn’t mean it can’t be sold. I’ve seen many homes fail to sell with one agent, only to quickly sell with another agent who took a different approach. I’d love to come by and show you how I can sell your home. When are you available?
  2. I want to help you be successful. What if I told you I could help you sell your home quickly for more money than you initially thought? Just let me know a time that works for you, and I’ll come by and show you some of the plans I have to sell your house. 
  3. I’d love to sit down and talk with you about the plan I’ve come up with to sell your home for the same price — or even more — than you had it listed before. Just let me know a time that works for you. 
  4. I’m very familiar with your area, and I know I can sell your house just by getting the right buyers in the door. I would love to show you how I plan to do that. Just let me know a time that works for you.

Past Client Text Message Templates

*About these templates:
Fill in your former clients’ information, and use these text message templates to keep in touch at various times throughout the year. You can edit them however you’d like depending on your relationship with your former clients and what you want them to know.

Thank You Buyer:
Thank you again for trusting me with your home purchase. I’ve so enjoyed being your real estate agent, and I hope you and your family enjoy years of precious memories together in your new home! Please let me know if I can be of service to you or anyone you know in the future. I look forward to keeping in touch! 

Thank You Seller:
I just wanted to thank you again for trusting me with the sale of your home. Choosing a real estate agent is a crucial part of any home sale, and I feel honored that you chose to work with me. Please let me know if I can be of service to you or anyone you know in the future. I look forward to keeping in touch! 

Thank You Referral:
Hi HOMEOWNER! I just wanted to thank you for your referral. I feel honored that you recommended me. Thank you again for being such a fantastic client! I look forward to catching up with you soon. 

Anniversary Buyer:
Hi HOMEOWNER! It’s hard to believe it’s been X whole years since you closed on your house! I hope you and your family are enjoying quality time together in your new home. Thank you again for allowing me to help you find it. Let me know if there’s ever anything I can help you with!

Anniversary Seller:
Hi HOMEOWNER! It’s hard to believe it’s been X whole years since you sold your house! I hope you and your family are enjoying quality time together. Thank you again for allowing me to be a part of your success. Let me know if there’s ever anything I can help you with! 

Holiday:
Wishing you and your family a wonderful holiday season and prosperous new year! I am so grateful we had the chance to work together. Please let me know if I can help you or anyone you know with any real estate-related questions or services. 

Birthday:
Hi HOMEOWNER! Happy Birthday! Wishing you a fantastic year ahead. As always, let me know if there’s anything I can do for you or anyone you know. Enjoy your day!