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the Smart Agents Podcast!
Our weekly podcast delves deep into the latest trends and best practices, as well as providing insider tips and strategies for real estate professionals.
Interviews featuring
Top Agents
Marketing Experts
Entrepreneurial Leaders
Our Latest Podcast Episodes
Setting The Gold Standard - Ep 206
4 days ago
"It's been really career-changing for them because they can come here and we're all one, you list with one of us you list with all of us."
"It's been really career-changing for them because they can come here and we're all one, you list with one of us you list with all of us." Episode 206 of The Smart Agents Podcast features Co-Owners of Realty One Group Gold Standard, Dionne Malush and Mike Hanlon. Nearly 7 years into launching their brokerage, both Dionne and Mike built successful real estate businesses after transitioning into the industry from other careers.Throughout our conversation, Dionne and Mike share how they have grown Realty One Group Gold Standard through strategic collaboration not just within the leadership team but also between their agents. They also emphasize the importance of having an entrepreneurial mindset as an agent. Where to follow Realty One Group Gold StandardWebsite: https://goldstandardpittsburgh.com/Instagram: https://www.instagram.com/realtyonepittsburgh/Facebook: https://www.facebook.com/realtyonegoldstandard
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From Click To Client - Ep 205
1 week ago
"You have statistically seven seconds online to capture someone's attention. In that time, they're going to decide if they're going to click away or if they're going to stay."
"You have statistically seven seconds online to capture someone's attention. In that time, they're going to decide if they're going to click away or if they're going to stay." Episode 205 of The Smart Agents Podcast features Ryan Holck, brand messaging strategist and Founder of Distill Your Story. Specializing in helping brands identify their unique story, Ryan guides business owners in simplifying their messaging to better resonate with potential customers both online and off. Throughout our conversation, Ryan shares tips for crafting clear messaging, incorporating relatable stories, and designing strong calls to action. He also delves into the evolution of web content and SEO, stressing the importance of a website as the first point of contact for clients. Listeners will discover the Eight Essential Elements for a small business website. Learn more about Distill Your Story at: https://distillyourstory.com/ Follow on Social at:Facebook: https://www.facebook.com/storydistiller/ Instagram: https://www.instagram.com/distillyourstory/ LinkedIn: https://www.linkedin.com/in/ryanholck
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The Real Estate Agent’s Guide to Media Visibility - Ep 204
2 weeks ago
"PR, when done correctly, can raise the value of whatever you're doing."
"PR, when done correctly, can raise the value of whatever you're doing." Episode 204 of The Smart Agents Podcast features Mitch Carson, seasoned professional speaker and PR expert, to dive into the world of publicity. Mitch shares how real estate agents can harness the power of media to boost their credibility and stand out in a crowded market. He highlights the importance of presenting yourself in the right way and making the most of media opportunities to get ahead of the competition. Mitch also talks about how to build strong relationships with media outlets and offers practical tips for turning media coverage into leads and long-term credibility. Want to learn about media and exposure possibilities? Book a one-on-one call with Mitch at: http://getinterviewedguaranteed.com/meetwithmitch
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Tips For Scaling Your Dream Real Estate Business - Ep 203
3 weeks ago
"It's really the real estate dream, why everybody got into the business in the first place... having the time back and being able to be a business owner instead of an operator."
"It's really the real estate dream, why everybody got into the business in the first place... having the time back and being able to be a business owner instead of an operator." Episode 203 of The Smart Agents Podcast features Jess Lenouvel, Founder of The Listings Lab. Following her 15-year real estate career, Jess launched The Listings Lab and has helped countless real estate professionals scale their businesses to the ones they’ve always dreamed of.Throughout our conversation, Jess emphasizes the importance of treating real estate as a business from day one and allocating resources strategically. She highlights the power of social media and email marketing in attracting and nurturing an audience. Jess also discusses the key steps to scaling a real estate business, including systematizing operations and hiring the right team members. Get your copy of More Money, Less Hustle: Becoming The 7-Figure Real Estate Agent at: https://a.co/d/5GfRjrB Check out The Listings Lab at: https://www.thelistingslab.com/ Follow Jess👇Instagram: https://www.instagram.com/jesslenouvelFacebook: https://www.facebook.com/groups/thelistingslabYouTube: https://www.youtube.com/@jess_lenouvel
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How To Handle Any Objection With Confidence and Preparation - Ep 202
1 month ago
"Nobody sells their home unless there is a need, want and desire to do so. So, we need to start with the outcome in mind. "
"Nobody sells their home unless there is a need, want and desire to do so. So, we need to start with the outcome in mind. " Episode 202 of The Smart Agents Podcast features Bill Walsh, the "King of Objection Handling" and Founder of The Objection Box. Helping entrepreneurs scale their businesses to achieve financial freedom, Bill focuses on attacking common objections by identifying what he calls the North Star of a sale.Throughout our conversation, Bill emphasizes the importance of building confidence through hard work and preparation. He discusses the concept of smoke screens buyers put up and how to get to the real objections. He also talks about the importance of understanding the client's desired outcome and using that to guide the conversation.Bill shares his approach to objection handling and the five main objections he focuses on: think about it, partner, money, fear, and logistics. Join The Object Box Community on Facebook: https://www.facebook.com/share/g/2MDN9Fp2oNUsFFuv/ Where to Follow Bill Walsh:Instagram: https://www.instagram.com/billwalshofficialFacebook: https://www.facebook.com/bill.walsh.31105YouTube: https://www.youtube.com/@TheObjectionBoxLinkedIn: https://www.linkedin.com/in/bill-walsh-941678113/
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Embracing Change - Ep 201
1 month ago
"Instead of moving to where we knew people, we chose a completely different area."
"Instead of moving to where we knew people, we chose a completely different area." Episode 201 of The Smart Agents Podcast features returning guest Katie McCowen. After building a thriving real estate career in Florida, Katie moved to Wisconsin and had to build a new sphere of influence from scratch. She'll discuss the innovative strategies she used to establish herself, including leveraging video content to showcase the area and provide valuable information to potential clients. Katie's story is a testament to the power of creating personal connections with clients, both online and offline. She emphasizes the importance of adapting to different market dynamics and finding unique ways to stand out as an agent. Plus, Katie will highlight the critical role of choosing the right brokerage and the benefits of ongoing training and support. Whether you're a real estate agent starting fresh in a new market or looking to refine your strategies, Katie's insights will provide invaluable takeaways: Follow Katie on Instagram at: https://www.instagram.com/movetowisconsin/
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